About the project
Think Travel Advisor meets Instagram but without all the hate. Stamp is a travel recommendations app, powered by your friends. As space to share places your friends should know about.
Unlike Travel Advisor, Stamp lives for the positives in life. Stamp is aglass-half-full kinda person. A social app aimed at young travellers and influencers.
Client: Stamp
Type of project: UX/UI
Intensive
Design Sprint
In an intensive 4-day design sprint, we collaborated with the client, stakeholders, and development team to identify key features, user flows, and competitors for the iOS MVP app. Conducting user interviews provided invaluable data to inform our design decisions, ensuring a user-centric approach.
On the last day of the 4 day design sprint, we had our crucial user flows that we would hone in on, a sitemap and an overall idea of how this app would work and be used in the real world. We also had a fun sketch session with everyone creating their own wireframes with a “show & tell” ending.
These wireframes were a great starting point for me where I could digitalise them and create a working prototype that we put in front of potential users and gathered some interesting feedback which I was able to collected and use to edit my designs for the best user experience.
Wireframes &
Tech
With our first user flow wireframe’d and prototyped, I continued on to creating the rest of the screens - user flow per user flow - and connecting them together to ensure nothing was missed.
Regular tech reviews were conducted to address any potential challenges or constraints, allowing for adjustments to be made early in the design phase. We found that Design and Product had certain features in mind which Tech viewed as not possible for an MVP app - one of the features included was integrating Meta to allow finding friends easily in app which was replaced by doing a phone number integration to find your contacts in the app.
The
Visual
Now with the wireframe’d app signed off by Tech, Product & the Client - we ventured into the world of visual design. We experimented with 3 distinctive design styles, all different to one another whilst keeping Stamps brand essence.
I took this and presented all 3 styles to the client and gathered feedback from all stakeholders, and with some iterations we landed on our design style which would be spread across of all our screens.
Handover &
QA
With all designs and features signed off, our development team got to work - developing 1user flow at a time. During this period I joined daily tech stand-ups to be at hand if any questions arose from the tech team. During this time, I worked closely with the head of QA to find bugs and write tickets for the development team to make sure the app was going in the right direction - all whilst also attending regular meetings with the client to keep all stakeholders updated on the progress of the project.
